Epic chooses not to support the Google Play Store for Fortnite citing poor revenue sharing.

As Fortnite takes over every platform it hits, Epic has sighted Google’s 70% revenue share on the official Google Play Store as a no-go. Fortnite will release on Android devices via a dedicated installer app as to allow them to sidestep Google’s take.

Speaking to the Verge:

“The 30 percent store tax is a high cost in a world where game developers’ 70 percent must cover all the cost of developing, operating, and supporting their games,”

You’ll notice they don’t mention Apple who also uses a 70/30 split for revenue sharing but protects that with only one possible storefront.

Epic has room to talk here. They recently adjusted the revenue share for Unreal Engine to 88% for creators vs the 70% they too also supported beforehand.

Fortnite will release for Android soon. It will be interesting to see if not supporting the Google Play Store will hinder it’s adoption but let’s be honest; It’s not likely.